At Sensing Arts, the privacy of our visitors is extremely important to us. This Privacy Policy describes in a concise manner how your personal information is collected, used and shared when you visit and use various features on this website.
Personal Information We Collect
When you visit Sensing Arts, we automatically collect some info about your device, including info about your web browser (like FireFox, Chrome and other browsers), time zone, IP address and some of the cookies that are installed on your device. Moreover, as you browse this web site, we collect info about the individual pages or features that you use, what other sites or search terms referred you to this website, and info about how you interact with our site. We will refer to this automatically collected info as “Device Information”.
We are using the following technologies to collect Device Information:
- “Cookies” are data files that are placed on your computer or device and often include an anonymous unique identifier. If you want to find more info about cookies (including ways to disable cookies), you can visit http://www.allaboutcookies.org.
- “Log files” track actions that are occurring on the website and collect data like browser type, IP address, Internet service provider (ISP), date/time stamps, referring/exit pages and etc.
- “Web beacons”, “tags”, and “pixels” are electronic files that are used to record info about how visitors browse the website.
Additionally, when you use some features on this site (like commenting, using the contact us form and etc), we collect some info from you, including your name, email address and your website. We refer to this information as “Given Information”.
When we talk about “Personal Information” in this privacy policy, we are talking both about Given Information and Device Information.
How Do We Use Your Personal Information?
We use the Given Information to
- Communicate with you.
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the collected Device Information in order to screen for potential risks and fraud (in particular, your IP address). Additionally, we use this info to optimize and improve our web site (for example, by producing analytics about how our visitors browse and interact with this website and to analyze the effectiveness of our advertising and marketing campaigns).
Sharing Your Personal Information
We share your Personal Information with third parties in order to help us use your Personal Information, as described above. For instance, we use Google Analytics to help us analyze and understand how our visitors use this website. You can find more information about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. It’s also possible opt-out of Google Analytics in this link: https://tools.google.com/dlpage/gaoptout.
We might also share your Personal Information in order to comply with applicable regulations and laws, to respond to a search warrant, subpoena or other lawful request for info that we may receive, or to otherwise defend our rights.
Behavioral Advertising
As described above, we may use the collected Personal Information to provide you with personalized/targeted advertisements or marketing communications that we believe might be of interest to you. If you want to find out more info about how personalized/targeted advertising works, then you can visit the Network Advertising Initiative’s (“NAI”) educational page at this link: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
Some of our advertising partners may use web beacons and cookies on our web site. Our advertising partners include Amazon and Google Adsense.
The owners of Sensing Arts are participants in the Amazon Services LLC Associates Program. This program is an affiliate advertising program and its purpose is to provide a means for websites to earn commissions (or advertising fees) by advertising and linking to the site amazon.com.
Here is some important info about Google Ads:
- Google, as a third party vendor, is using cookies to serve ads on Sensing Arts.
- This use of cookies enables Google to serve ads to users based on their visit to Sensing Arts and other websites on the Internet.
- Users can opt-out of personalized/targeted advertising by visiting Ads Settings
These third party vendors use technology to show advertisements and links that appear on Sensing Arts that can be sent directly to the visitor’s browser. They automatically receive the IP address of the visitor when this happens. Other technologies (like web beacons, cookies or JavaScript) might also be used by these third party ad networks to analyze the effectiveness of their advertisements and / or to personalize the advertising content that visitors can see on this website.
Sensing Arts has no access to or control over these cookies that are being used by the said third party vendors.
You are free to examine the respective privacy policies of these third party ad servers for more detailed info about their practices as well as for specific instructions about ways to opt-out of certain practices (like personalized advertising). Sensing Arts’s privacy policy doesn’t apply to, and actually we can’t control the activities of such other third-party advertisers or websites.
Do Not Track
Please note that we don’t alter our website’s data collection and use practices when we encounter a Do Not Track signal from visitor’s browser.
Your Rights
If you are a European resident, then you need to know that you have the right to access personal info we have about you and to ask that this personal info be updated, corrected or deleted. Please contact us if you want to exercise this right.
Another note for European residents – the reason we process your info is to fulfill contracts that we may have with you or otherwise to pursue our web site’s legitimate business interests that are listed above. Moreover, your info will be transferred outside of Europe, including to the United States and Canada.
Data Retention
When you voluntarily give us info by using one or more of the features on this website (like commenting), we’ll maintain your Given Information for our records unless and until you request us to delete this info.
Changes
It’s quite possible that we might update this privacy policy page from time to time for various reasons. For example, in order to reflect changes to our practices or for other legal, operational or regulatory reasons.
Contact Us
For more info about our privacy practices, if you have any questions, complaints or advice, please feel free to contact us by using this contact form.